SOCIAL MEDIA MANAGEMENT
A Strategic Social Media Masterclass (Synchronous and Asynchronous e-learning)
Type: WSQ Certification Course
Course Duration: 32.5 hours
Course Fee: SGD $1800 Nett
Course Description
Take control of your Social Media platforms and manage them professionally to maximize your business opportunities. This Social Media Management course is designed for Trainees (brands/ companies/ marketing professionals/ individuals/ freelancers) to learn about;
– How to manage your social media platforms effectively
– Creative content creation
– Content management
– How to use analytic tools to track content engagement
– How to manage engagement vs ROI
– Manage & understand your social media platforms like never.
Course Outline
1. Introduction & Use of Social Media Strategies.
2. Understand & use Key Performance Indicators for Social Media Campaigns
3. Monitor and Review Social Media Campaigns
4. Ability to define social media management strategies
5. Ability to define monitoring metrics
6. Ability to identify opportunities to improve social media campaigns
7. Funnel Management (ClickFunnel)
8. Follow-up Actions and Continuous Improvement on Organisation’s Social Media Campaign
** Free Course-Refresher Session within 06 months after graduation.
eLearning Key Topics (Day 3)
– Self-Liquidating Offer
– Challenge Sales Funnel
– Automated Webinar Funnel
– Lead Magnet
– Affiliate Sales Funnel
– Free-Shipping Sales Funnel
– Funnel Measurement (Effectiveness)
– Sales Funnel Assignment
For Online:
– Synchronous Online training (Day 1 & Day 2 & Day 4 (PM))*
– Asynchronous Online eLearning (Day 3)*
– All lessons will be conducted with our school e-Learning platform.
*For Full Day Course Runs
**Half day Runs & Night Runs schedule may differ.
